![\"\"](\"https:\/\/soranews24.com\/wp-content\/uploads\/sites\/3\/2026\/09\/Ballin-ice-cream-japan-convenience-store-sweets-must-buy-food-social-media-instagram-pun-Akagi-Nyugyo-shop-yogurt-bowl-chocolate-news-.jpg?w=640\")
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Something about this frozen sweet gets lost in translation.<\/span><\/strong><\/p>\n <\/span><\/p>\n Akagi Nyugyo<\/strong> is a household name in Japan, famous for making Gari Gari-kun<\/strong><\/a>, one of the nation\u2019s most beloved frozen treats. It\u2019s not just the treats that have attracted fans, though, as the company is known for its playful side, releasing out-there flavours like Japanese rolled omelette<\/a> and setting up a Gari Gari-kun shrine for visitors at its factory<\/a>.<\/p>\n All in all, you could describe Akagi Nyugyo as a pretty ballin\u2019 company<\/strong>, but even we\u2019re not sure if it knew what it was doing when it came up with the idea to release a new ice cream called\u2026<\/p>\n \u25bc \u2026 Ballin<\/strong>.<\/p>\n This is the type of ice cream that\u2019ll stop a foreign visitor to Japan in their tracks, as the word \u201cballin<\/strong>\u2019\u201d is slang for someone living a flashy lifestyle or something that\u2019s a blatant symbol of wealth.<\/p>\n Akagi Nyugyo, however, seems to be unaware of the fact that their new ice cream is ballin\u2019, instead saying the name is a play on the words \u201cball<\/strong>\u201d, \u201cin<\/strong>\u201d, and \u201cborin<\/strong>\u201d (from \u201cbori-bori\u201d, the Japanese onomatopoeia for the sound of eating something crunchy).<\/p>\n \u25bc The play on words is alluded to on the package: \u201c\u2018\u307c\u308a\u3093\u2019\u3068\u98df\u611f\u306e\u30dc\u30fc\u30eb\u304cIN\u201d (\u201c\u2018Borin\u2019-textured balls are IN\u201d)<\/p>\n Adding another layer of wordplay to the product is the ice cream\u2019s yoghurt flavour<\/strong>, which is said to be inspired by \u201cyoghurt bowls<\/strong>\u201d. Akagi Nyugyo says these bowls, which combine yoghurt with fruits, chocolate, cereal, and other toppings, have become a hot topic on social media, especially among young people, and the \u201cBallin Yoghurt Flavour<\/strong>\u201d captures the refreshing taste, sweetness, and texture of a yoghurt bowl in an ice cream bar.<\/p>\n By combining the refreshing taste of yoghurt, the sweetness of chocolate, and the crunchy texture of the puffed chocolate centres, Ballin is said to be a new kind of ice cream that\u2019s like a yoghurt bowl that you can eat with one hand<\/strong>.<\/p>\n It doesn\u2019t hurt that the \u201cBallin\u201d wordplay works pretty well in English too, so it\u2019s perfectly positioned to flood our social media feeds when it\u2019s released at stores around Japan at a retail price of 194 yen (US$1.24) from 7 September.<\/p>\n Source, images: Press release<\/i> Something about this frozen sweet gets lost in translation. Akagi Nyugyo is a household name in Japan, famous for making Gari Gari-kun, one of the nation\u2019s most beloved frozen treats.…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rss"],"_links":{"self":[{"href":"https:\/\/catbradley.io\/index.php?rest_route=\/wp\/v2\/posts\/8204","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/catbradley.io\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/catbradley.io\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/catbradley.io\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/catbradley.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8204"}],"version-history":[{"count":0,"href":"https:\/\/catbradley.io\/index.php?rest_route=\/wp\/v2\/posts\/8204\/revisions"}],"wp:attachment":[{"href":"https:\/\/catbradley.io\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8204"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/catbradley.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8204"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/catbradley.io\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/p>\n<\/p>\n
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